How many times out of ten have you been on a shopping visit having come to terms with what you want to buy before stepping out of the house and ended up buying something totally different from the research that you had done?. It happened to me very recently.

I was on Facebook last night and perhaps it was the 10th time that one of my readers mentioned that I had stopped updating my website and my blogs.

This story is from a very popular book which had an impact on millions of people all over the world. As I am reading through the book perhaps for the 5th time in English (I have read it once in German as well, the book having been translated into 63 languages), I decided to pause and pen this story down which has a deep meaning.

When a customer calls (Phone or F2F) an organization seeking information about a product or service that they offer, it is an enquiry – rather a sales opportunity. Most organizations at the senior management level do understand the importance of converting every one of these calls or interactions into sales i.e money. Are the frontline teams trained and ready to translate ? = $

Think of leadership and leaders, then the word inspiration cannot skip your thought. A team may not always be able to achieve its goal by setting clear objectives, training, execution, consistently monitoring and measuring the path to success.